Market Share reports for Google Data Studio offer the following set of metrics
and dimensions:

Metrics

  • Market Share - The percentage of Estimated Visits that your website or a competitor receives from the total Estimated Visits that Top 20 keywords can generate during a month.

  • Click Share - Estimated percentage of clicks that your website may receive from Top 20 keyword positions.

  • Estimated visits: The approximate number of visits that your website or a competitor may receive during a month, based on its keywords in Top 20 and related search volume.

  • URLs: The number of URLs that your website or a competitor is ranking with in Top 20.

  • Keywords: The number of keywords that your website or a competitor is ranking for in Top 20.

  • Common keywords: The number of keywords that both your website and a competitor are ranking for in Top 20.

  • Competitor unique keywords: The number of keywords that a competitor is ranking for in Top 20, but your website is not ranking.

  • My unique keywords: The number of keywords that your website is ranking for in Top 20, but a competitor is not ranking.

Dimensions

The dimension available with the AWR Connector include:

  • Project - Project / campaign that you are managing

  • Website - Main website and competitors in a project

  • Search engine - Search engines or search engine versions in a project (e.g. All search engines, Google desktop and Google mobile)

  • Keyword groups - Groups that include the terms and phrases for which you are monitoring rankings in a project

See related resources

Do you have any other questions? Don’t hesitate to get in touch and we will keep building the FAQ.

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